Channel News Asia
์ค๋ ์ฑํฅ
์คํฌ์ธ
World Cup merchandise race heats up as retailers grapple with sourcing challenges
Supply chain disruptions and the tournament's expanded format have made sourcing more difficult for some retailers.
๐ธ๐ฌ ์ฑ๊ฐํฌ๋ฅด ยท "MERCHANDISE" ยท ์ด 3๊ฑด
ํํฐ ๋ณด๊ธฐํ์ฌ ์ง์
48.3
0 = ๋ถ์ ์ฐ์ธ
50 = ์ค๋ฆฝ
100 = ๊ธ์ ์ฐ์ธ
์ต๊ทผ 7์ผ ๊ธฐ์ค 1,292๊ฑด์ ๋ถ์ํ ๊ฒฐ๊ณผ, ๋ด์ค ์ฌ๋ฆฌ์ง์๋ 48.3(๊ท ํ)์ ๋๋ค. ๊ธ์ 127๊ฑด(9.8%)ยท์ค๋ฆฝ 890๊ฑด(68.9%)ยท๋ถ์ 275๊ฑด(21.3%)์ด๋ฉฐ, ์ค๋ฆฝ ๋น์ค์ด ๋๋ ทํ๊ฒ ๋์ต๋๋ค. ์ฑํฅ ์ง์๋ ์ข ํฉ 38.6(๋ณด์ ๊ฒฝํฅ)์ ๋๋ค.
Supply chain disruptions and the tournament's expanded format have made sourcing more difficult for some retailers.
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