Will K-dramas get more seasons?
The multiseason model has historically struggled to gain traction in the K-drama industry outside of global streaming anomalies like "Squid Game." Typically, skyrocketing talent fees for returning stars and unpredictable, live-shoot schedules derail potential sequels, forcing producers to recast or abandon projects altogether. Yet, despite these financial and logistical hurdles, domestic broadcasters are increasingly chasing the lucrative long-tail revenue and premium ad rates of franchise-style