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Paris's BHV ends short but controversial partnership with Shein

France 24 (English)
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Paris's BHV ends short but controversial partnership with Shein

It was a partnership beset by controversy, and now it's over.

Department store BHV is breaking up with Chinese-founded retailer Shein, after new management came in to take over the beleaguered Parisian icon, announcing the end of the contract between the two and admitting that a strategic error had been made.

However, seven other BHVs in the Paris region will retain a partnership. ...

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