Illit hits milestones with ‘It’s Me,’ ‘Not Cute Anymore’

Illit’s music video for “It’s Me” topped 100 million views on YouTube as of Saturday.

It is the group’s second music video to reach the milestone, after its breakout debut single “Magnetic.” “It’s Me” is the main track from the group's fourth EP “Mamihlapinatapai” and amassed 100 million plays in less than 80 days.

Meanwhile, the title track from the group's first single album “Not Cute Anymore” garnered 200 million streams on Spotify as of Friday, according to the platform on Sunday.

The single ...