Utopia Distribution Exec on Shifting Releases Towards Eventification to Cater to ‘Fandom’ and Younger Audiences: ‘Everything Is Being Destroyed to Be Rebuilt’

The years that directly succeeded the COVID pandemic were marked by a dire, almost apocalyptic view on the future of cinemagoing.

Audiences who were already thinning out before global lockdowns became even scarcer, with streamers growing their market share and smaller arthouse cinemas closing down as audiences failed to return through their doors once they […] ...