Samsung paints London purple ahead of Galaxy Unpacked

LONDON — Central London turned Samsung purple on Tuesday as anticipation built ahead of Galaxy Unpacked 2026, where the Korean tech giant would be unveiling its revamped foldable lineup.

Final preparations were underway at Old Billingsgate, where Samsung will hold the event at 2 p.m. on Wednesday (10 p.m. in Korea).

Crew members added finishing touches to the stage and exhibition areas while conducting last-minute checks on equipment and facilities.

Outside, Galaxy Unpacked banners hung on the f ...