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Men Flock to Microdramas, Romance Stories Rule and Sunday Nights are Prime Time for Viewing
Variety
Microdrama viewership has grown 28-fold over the past two years, and it’s not just for women of a certain age anymore.
More than two-thirds of users, male and female, watch romance-based series.
And just like TV, microdrama viewership typically peaks on Sunday nights between 8-10 p.m.
Those are among the findings of a research report, […] ...
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